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By sharing knowledge we empower digital transformation.

Commerce Chats is a free initiative that promotes deep and challenging commerce conversations to take place, creating a high performance environment for engaged professionals at all levels. A learning resource that is up to date, collaborative and with diverse perspectives.

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Traffic Sources: An Ecommerce Guide

What is the straightforward approach to analyzing the relationships between traffic sources? How to focus on key opportunities? What is a traffic acquisition strategy to start in ecommerce? How to build roads for people to come to our online store? How can I choose which traffic sources to use from all the many alternatives? Marcos Penhos, CMX, from VTEX with years of experience in Ecommerce, will deep-diving into the topic of Digital Marketing.

Marcos Penhos, CMX

Ecommerce for Beginners - Back to Basics

Do you know the 'back to basics' approach in Ecommerce world? How to start? What is the kickoff data strategy? We will share many KPIs! Where should we focus our attention in the different phases of the purchase? Consuelo Cabrera from the VTEX company with years of experience in Ecommerce market, will deep-dive into the topic of Data and Digital Marketing.

Consuelo Cabrera

Ecommerce P&L and the Technology Impact

Are you interested in understanding the impact of technology on the P&L? Do you have a desire to understand a P&L better? How can technology impact results? Looking for a deep dive into the accounting/finance world of digital commerce? Paulo Pinto from the VTEX company with many years of experience in retail, will deep-dive into the topic of Finance and Accounting.

Paulo Pinto

What does “The Metaverse” really mean?

Have you heard of The Metaverse? What could be the impact of the Metaverse uprising in the Digital market? Looking for a crash course in what its all about? Pablo Pazos from the VTEX company with many years of experience in retail, will deep-dive into the trending topic of Metaverse.

Pablo Pazos

SEO - How do you rank higher on Google?

Do you want to understand SEO better? Do you want to unravel its mysteries? Do you have the urge to grasp this topic better and become an even more awesome digital commerce expert!? Sofia Diaz from the VTEX company with many years of experience in retail, will deep-dive into the topic of Digital Marketing and Analytics.

Sofia Diaz

COMMERCE CHATS

COMMERCE CHATS

spread the knowledge

watch past chats

Traffic Sources: An Ecommerce Guide

Ecommerce for Beginners - Back to Basics

Ecommerce P&L and the Technology Impact

What does “The Metaverse” really mean?

SEO - How do you rank higher on Google?

Download Commerce Chats presentations

COMMERCE CHATS

COMMERCE CHATS

spread the knowledge

watch past chats

Traffic Sources: An Ecommerce Guide

Ecommerce for Beginners - Back to Basics

Ecommerce P&L and the Technology Impact

What does “The Metaverse” really mean?

SEO - How do you rank higher on Google?

Download Commerce Chats presentations

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